Fragrance is incredibly misunderstood.
Even the name confuses people. Many think cologne is for men and perfume is for women, but those terms merely refer to the concentration of scent oils in the fragrance — which is the basic, gender-neutral term.
There are many other misconceptions, so we decided, with the help of fragrance expert Marlen Harrison, Art of Manliness, and Fragrance.net, to bust as many as we could with helpful graphics.
Go forth and smell better.
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While fragrance never "goes bad," it will start to smell differently than the perfumer intended.
It's actually impossible to tell how a fragrance will smell when mixed on your skin by sniffing a piece of a paper. Additionally, a fragrance can and will smell slightly different on different people's skin.
Apply to naturally warmer bodily areas like your neck and chest, as this will allow the scent to dissipate evenly throughout the day. Cardinal rule: Don't overdo it.
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